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The Department of Business Administration (DBA) strives hard to prepare tomorrow’s socially responsible business leaders aiming to be the center of excellence in the field of business education by focusing on the entrepreneurial mindset.

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Recent Events

Life at Daffodil is very much eventful. Through a lot of meaningful and impactful events students get the opportunity to develop their skills and portfolio beyond the curriculam

31 Oct 2022

DIUBEC Fall Excursion 2022

The Department of Business Administration in collaboration with DIU Business and Education Club organized the program as “DIUBEC Fall Excursion 2022” will be held on October 31, 2022 at 11.00 am to 4.00 pm at Daffodil Smart City, Ashulia.

The DIU 4th HR Carnival

The DIU 4th HR Carnival was successfully hosted on September 27, 2022, at the International Conference Room in Daffodil Smart City, DIU, by the Department of Business Administration in association with DIU HR Club, Faculty of Business and Entrepreneurship.

In the opening session, Professor Dr. Mohammed Masum Iqbal, welcomed all notable guests. The chief guest of this opening session was Professor Dr. M. Lutfar Rahman, Vice Chancellor, DIU and closing session Prof. Dr. SM. Mahbubul Haque Majumder, Pro-Vice Chancellor, DIU.

The industry experts (resource persons) were Md. Shafiqur Rahman, EVP & Head HRD, Modhumoti Bank Limited, Mohammad Showket Iqbal, General Manager-HR, Epyllion Group, Md. Ashiqur Rahman Bhuiyan, Chief Operating Officer, New Projects, Nitol-Niloy Group, Professor Moinuddin Chowdhury, Founder President & CEO, Society for Leadership Skills and Development (SLSD), Mostafizur Rahman, CEO & Lead Consultant, abunX, Mahzabin Ferdous, Social Communication Entrepreneur, Secretary General (Bangladesh Cancer Aid Trust (BANCAT), Trustee, Valor of Bangladesh, Mohammad Morad Hossain, CHRO & Board Secretary, Elite Paint Group of Companies. They discussed their real-world HR practice experiences in the Module, which was followed by three distinct types of Masterclasses led by a speaker from the industry who was incredibly vibrant, dynamic, young, and vivacious, Masterclass on Emotional Intelligence for better lifestyle, Masterclass on Let’s embrace the mindset of abundance, Masterclass on Career path and personal branding.

Student winners of the Quiz Divas, Case Competition, and Video Resume Competition received tokens of appreciation, as did the first and second runner-up. In this HR Carnival, more than 300 HRM majors took part.

Finally, Dr. Khadiza Rahman Tanchi, Associate Professor, DBA, FBE, DIU and the convener of the DIU 4th HR Carnival addressed the closing remarks. It is to be mentioned that the DIU was much appreciated by the distinguished guests for its unique DIU 4th HR Carnival speech within the faculties, Major in HRM students, DIU HR team and admin. Around 350 plus students, faculties and guests participated in the Carnival.

The DIU 4th HR Carnival ended with a vote of thanks by Md. Arif Hassan, Head, DBA, FBE, DIU.

The DIU 4th HR Carnival officially ended after the cultural program in the evening.

Department of Marketing Successfully Organized “BRAND YOU: A Skill Development Series for Future Professionals (Session 1 – Professional Branding)”

The Department of Marketing, Faculty of Business & Entrepreneurship, Daffodil International University, successfully organized an inspiring and knowledge-packed event titled “BRAND YOU: A Skill Development Series for Future Professionals (Session 1 – Professional Branding)”. The session focused on three essential components of professional growth — Crafting CVs, Communicating Effectively, and Building Networks through LinkedIn Management — aimed at preparing students for their transition from academia to the corporate world.

The program was graced by the presence of the Honorable Chief Guest, Professor Dr. Mohammad Rokibul Kabir, Dean of the Faculty of Business & Entrepreneurship, DIU. He delivered an inspiring speech and shared valuable guidance with the students. His motivational words encouraged the young learners to develop confidence, nurture their skills, and equip themselves to face future professional challenges with competence and integrity.

The session commenced with a welcome speech by Dr. Dewan Golam Yazdani Showrav, Associate Professor and Head of the Department of Marketing. In his address, he discussed the distinctive features and importance of Professional Branding in today’s competitive world. He emphasized that Professional Branding is not just about building an attractive résumé but about cultivating a personal identity that reflects one’s values, expertise, and aspirations. Dr. Showrav highlighted that in the digital age, every professional interaction — from LinkedIn activity to workplace communication — contributes to shaping one’s brand. By maintaining authenticity, showcasing achievements, and demonstrating strong communication and networking skills, individuals can create a powerful professional image that opens doors to limitless career opportunities.

Following his remarks, the Head of the Department warmly welcomed the distinguished Special Guests of the event —

Mr. Faham Kabir, HR Systems Lead, Alibaba Group – Daraz
Mr. Benjir Abrar, Founder, Excellence Bangladesh & Assistant Manager, The Daily Star
Mr. Taushik Hossain Peyal, Business Development Officer, Berger Paints Bangladesh Ltd.

Their insightful presentations and discussions provided students with practical strategies for self-development, professional networking, and corporate readiness. The Department of Marketing expresses sincere appreciation to these inspiring speakers for sharing their expertise and real-world experiences that significantly enriched the learning journey of the students.

The “BRAND YOU” initiative marks the beginning of a series of professional development sessions designed to equip Marketing students with essential employability and leadership skills. The Department remains committed to fostering an environment where academic knowledge meets practical competence — preparing students to become confident, capable, and future-ready professionals.